Run Your Business Securely
Running your business securely starts with a simple idea: productivity and security are no longer separate priorities. In the AI era, small and medium sized businesses (SMBs) need one secure foundation that helps employees collaborate, get more done, and protect the people, data, devices, and apps that keep the business moving.
Microsoft 365 Business Premium brings together the everyday productivity tools SMBs rely on with built-in security across identities, endpoints, devices, and data. This integrated platform helps SMBs prepare for AI with greater confidence. By creating a more secure, manageable, and compliant environment, businesses can adopt AI capabilities while helping keep businesses safe from emerging risks.
For partners, this creates new opportunities to acquire customers with Microsoft 365 Business Premium and extend advanced security capabilities with Microsoft Defender and Purview suites as customers’ needs evolve.
Now available: Forrester TEI study: The Partner Opportunity for Microsoft AI Business Solutions – CSP partners
Discover how CSP partners are capturing a US$103.75 per user per month SMB AI opportunity through Copilot, agents, and scalable recurring services.
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Featured resources
Explore key resources for engaging in Run Your Business Securely conversations with your customers.
Run Your Business Securely – to-partner opportunity deck
Understand the partner opportunity and customer need for helping SMBs run securely and prepare for AI-ready growth.
Run Your Business Securely – to-customer pitch deck
Use this customer-ready pitch deck to lead with secure productivity, AI readiness, and the value of Microsoft 365 Business Premium and Purview and Defender Suite.
Run Your Business Securely messaging and positioning framework for partners
Align your messaging with the latest positioning, value pillars, proof points, and partner guidance for the Run Your Business Securely conversation.
Run Your Business Securely SMB partner FAQ
Get answers to common partner questions about Microsoft 365 Business Premium and Defender and Purview.
Go to market
We’ve curated the top go-to-market resources you’ll need to align your selling motion with the Microsoft Customer Engagement Model.
Partner sales journey
Listen & consult
Build pipeline by targeting and executing campaigns
Inspire & design
Build intent with immersive customer experiences
Empower & achieve
Accelerate wins with incentives and sales tools
Realize value
Deploy and drive usage to deliver faster ROI
Manage & optimize
Drive expansion with upsell and third-party extensions
Walk your customers through how Microsoft 365 addresses key challenges, like the need to boost productivity, the mandate to strengthen security in the era of AI, and the goal of simplifying IT complexity
Understand new SKU capabilities, position Business Premium scenarios, and confidently lead customer security conversations
Understand the Defender Suite and Purview Suite capabilities, position data security and compliance scenarios for Business Premium, and confidently guide customer conversations
Use co-op funds to host Immersion Briefings that spark SMB security conversations through real-world security and compliance scenarios
Discover which customers are prepared to buy Microsoft products and concentrate on providing the solutions they require. Receive updates on your current SMB customers and find new sales opportunities
Help your customers understand where their security stands and get simple steps to strengthen protection across their businesses
Get one-on-one guidance from Microsoft experts to build and accelerate your security practice through Technical Presales & Deployment
See how one partner used Microsoft 365 Business Premium to better target the fast-growing small- and medium-sized business customer segment
Learn how one customer shifted from managing daily access and security risks to driving strategic initiatives through deploying Microsoft Defender and Purview Suite for Business Premium
Accelerate deals with Microsoft-funded programs
Leverage real customer data to show the return on investment (ROI) that organizations can achieve by adopting Microsoft solutions
Get 50% off Microsoft Purview Suite for Business Premium
Get answers to common questions about the 50% off Purview Suite for Business Premium promotion
Explore the current promotions available for Cloud Solutions Provider (CSP) partners.
Get detailed information about the offers, including availability, products, duration, and eligibility. You can also find links to learn more about the promos
Secure the win by leveraging CSP Structural Incentives
Simplify setup, reduce time to value, and guide customers through the core steps that strengthen identity, device, and data security
Guided simulations about how Microsoft Intune and Defender for Endpoint work together to simplify onboarding, automate security configuration, and help protect devices
See how Purview works behind the scenes to remediate oversharing, create secure guardrails, and support regulatory requirements
Leverage the NPSA Reporting in Partner Center to assess Business Premium seat-add performance
Not finding what you're looking for? Visit our Resource Library,
which offers AI-powered search to help you navigate our comprehensive portfolio of partner resources.
Build a practice
Leverage these resources to develop a growth plan for your Run Your Business Securely practice.
Accelerate CSP renewals and Business Premium pipeline leveraging PMC pipeline
The skills, the pitch, and the deployment patterns your team needs to grow Microsoft Security with SMB and SMC customers
These guides outline the essential steps, best practice configurations, and key decisions partners need to deliver secure, consistent outcomes for SMB customers
This five-episode webinar series provides a focused, end-to-end journey for deploying and securing Microsoft 365 Business Premium plus Microsoft Defender and Purview Suites
Validate your ability to detect, investigate, and respond to cyberthreats with Microsoft Defender XDR, including endpoint attack investigation and threat hunting using KQL
Generate customer leads for Defender & Purview with Business Premium PMC marketing campaigns
Access ready-to-use emails, banners, landing pages, and social posts build for security in the AI era